By Joe Filippazzo, Danny Teigman, Tyler Mitter and Vinita Singla
Bryant Park was a maze of boxes and bubble wrap in preparation for The Shops’ debut.
Band saws and hammers serenaded an ice rink full of smiling families as vendors built the Holiday Shops at Bryant Park today. The sixth annual showcase of boutiques, which begins this Saturday, will be open until Dec. 30.
This year vendors will be housed in small green shops huddled around the Pond – the city’s only free ice-skating rink and seasonal rendezvous. And with four days to go, crews scrambled to construct and stock a mini outdoor mall.
Across the sidewalk from her booth, Advah Shani’s two assistants crouched on the gravel, dipping long pieces of torn newspaper into two buckets filled halfway with a water-flour-glue mixture: papier-mâché. They wrapped the gooey strips around chicken wire shaped like tree branches. When the booth opens Saturday, painted metal butterflies and heart-shaped hanging sculptures will spin from the branches in the wind.
Another vendor, Martha Almeida and her daughter, Maria, also busily prepared their 6 feet by 12 feet boutique to stock handmade purses, T-shirts and other holiday trinkets.
“Basically hand craftsmanship is really wished for in a market like this,” Almeida said, “the customer can find unique pieces.”

Martha and Maria Almeida set up their shop, Bluet, the day before opening.
Although the Broadway stagehand strike concerned her, Almeida remained confident that tourists – approximately 50 percent of her business – would still come to shop.
“You also have a lot of customers who work in offices around the area,” she said.
Maria, 25, wearing plaid pants and blue T-shirt spotted with white paint, said the Bryant Park event is a great opportunity for struggling local artists to gain notoriety. The Almeidas, like most of the park’s temporary shopkeepers, hope to make $50,000 in the next six weeks.
The event, which began in 2002 with 70 vendors presenting their wares in plain green and white tents, has evolved into a more welcoming and entertaining holiday experience in New York, said Frank DiPrisco, the event’s executive director. “The shops are meant to be a collection of local artisans with products in every price range, from all parts of the world,” DiPrisco said.
One local artisan, Cake Borrira, who has been selling ornaments she bought online for the last six years, acknowledges the difficulties of setting up shop in a park “This is a product people buy,” Borrira said, “but we have to worry about the weather. Sometimes it rains. Sometimes it snows.” On a slow business day, Borrira sells 200 pieces from $14 to $24 each, she said. On good days, it’s more than 4000.
Fluffy teddy bear ornaments, adorned with hats and candy-caned patterned scarves, hang from a white, plastic chain wrapped around a red and white stripped pole. But Borrira, her 65-year-old father and hundreds of others still have a lot of work to do before Saturday.
“It’s kind of an adventure,” said Mariusz Zak, a construction worker for the shops.
When asked how he would feel on opening day Zak’s response was measured but excited. “I’m kind of a backstage guy,” he said. “I feel comfortable when everything works.”